Tag: Artificial Intelligence
Privacy risk in Australia
This week is Privacy Awareness Week in Australia, and I attended a webinar on AI, automated decision-making and privacy risk, presented by privacy law expert Anna Johnston from Helios Salinger. Over a thousand people registered for the webinar, an impressive effort. The webinar covered a lot of ground. What it mostly did for me was…
Your team is already using AI. Does your organisation know what for?
I just finished a conversation with a long-time client who was keen to show off their new toy – a Claude.ai account their organisation had recently set up. They’d been exploring what it could do and had just discovered something that genuinely impressed them. “Claude – can you see my email?” Yes. “Can you look…
Most businesses are using AI now and most aren’t getting much back
Earlier this year, a report from MIT’s NANDA research initiative landed with a thud on LinkedIn. The finding getting most of the attention: despite somewhere between $30 and $40 billion in enterprise investment in generative AI, only around 5% of AI pilot projects are reaching production at scale with measurable business impact. LinkedIn responded predictably.…
Your website isn’t invisible: it just isn’t showing up where people are looking
Most businesses built their online presence around one idea: rank well on Google, get found, get enquiries. It worked well for twenty years, but then something shifted. A client came to me earlier this year having noticed exactly this problem. Traffic to their website was up year-on-year. Rankings for their key search terms looked solid.…
What Cloudflare’s AI block means for SEO and strategy
Cloudflare has started blocking AI crawlers from accessing its clients’ websites by default. This matters because it changes the fundamental economics of publishing online content. For the past twenty years, the deal was straightforward: search engines crawled your content, indexed it, and sent you traffic in return. You got visitors, they got comprehensive search results,…
