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In today’s rapidly evolving technological landscape, small and medium-sized enterprises (SMEs) may feel overwhelmed by the idea of digital transformation, thinking it's only something larger businesses do. However, digital transformation is not only attainable for SMEs but also essential. Let's explore what digital transformation means and why it's beneficial for all businesses.
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For small and medium-sized businesses (SMEs), effective communication and marketing strategies are essential in building a strong presence in the market. Even with limited resources, SMEs can employ smart tactics to reach their audience and compete with larger competitors. In this article we'll explore some key strategies that SMEs can use to enhance their communication and marketing efforts.
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In the digital age, a well-planned IT and digital strategy is a game-changer for small and medium-sized enterprises (SMEs). It’s not just about staying current; it’s about staying competitive.
Let's take a closer look at some of the key benefits of implementing a solid strategy.
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A very good question. So much focus on #Millenials, when "People older than 50 now account for more than half of the world’s consumer spending, and their share is projected to grow to 60 per cent by 2050." And when we say older than 50, that's not just #Boomers. That's #GenX too. Sometimes this focus on broad demographics is highly un-useful.
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A lack of computer skills is costing Australian businesses around $9 million per-day in lost productivity, increased outsourcing and loss of business.
hashtag#business hashtag#productivity hashtag#digital hashtag#stem